Which social media platform should your small business use?
Social media can seem like the perfect marketing opportunity for a small business. A captive audience, just waiting to hear what your small business is all about – for free! […]
April 2022
How do you spend your marketing dollars and more importantly spend your time doing marketing, more wisely? Plan your marketing! Last month, I shared about the importance of knowing who […]
Revy Web Design
I originally moved from England to Revelstoke with the idea of becoming a rock-climbing instructor. Five years later, I’m operating a web designing company and am still trying to figure […]
Why is customer research so important?
Many entrepreneurs go into business because they have a great idea. But it’s important to consider the needs and wants of your customers. To read more about why customer research […]
March 2022
HINT – the answer isn’t “EVERYONE”! Don’t be fooled by thinking your product or service can be purchased by everyone or will appeal to everyone. When you fall into this trap, […]
How do you communicate trustworthiness in your business’ marketing?
Sometimes it’s hard to communicate specific things about your business, especially on social media. Here is some helpful tips on how to do this. Article here
Why create market segments?
Marketing for your business is one of the most important things you can do. Without it how will you be successful in getting your story out and selling your product […]
January 2022
As we head into 2022 with continued uncertainty and covid fatigue, I’m also sensing more strength and resilience within the business community as we learn to adjust and ride this […]
How to tell if you’re ready for entrepreneurship
It’s the start of a new year, and if you’re like many Canadians, you may have resolved to finally start your entrepreneurship journey this year. But wait – not so […]
Reviewing your year in entrepreneurship
As our year comes to a close there are some things you might need to reflect back on. If you need some inspiration we invite you to read the below […]